Google Analytics 4 Q&A Session
This event occurred on Thu, Feb 11, 2021
Forrester estimates that 57% of organizations aren't yet ready for true cross-platform data collection. The new Google Analytics provides web and app tracking along with a number of innovations that enable cross-platform analytics.
The Bounteous analytics team has been hard at work dual-tagging and migrating our enterprise client accounts to the newest version of Google Analytics and we hosted the industry's first full-day GA4 public training last fall. We know you have questions about this emerging platform. We have answers!