Adobe Summit 2023 - Scaling Automation with Adobe Campaign through Co-Innovation

Speaker Session

Event Details

This event occurred on Wed, Mar 22, 2023

 

In this session, Hilton Grand Vacations & Bounteous discussed:

  • Setting the foundation for Adobe Campaign Classic and Managed Cloud Services capabilities through a business-led product team
  • Aligning new capability development with scaling marketing operations
  • How partnering with Bounteous is driving the evolution of HGV's email marketing strategy

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Speakers

Jordan Keddington
Jordan Keddington
VP, Digital Strategy
Kian Conley
Kian Conley
Hilton Grand Vacations - SVP, Consumer Strategy