Bounteous Earns Best Agency Partner Honors at Loyalty360 Best In Class Awards for Third Consecutive Year

Clients Wingstop and Tropical Smoothie Café also recognized for excellence in personalization, loyalty transformation, and corporate social responsibil

FRISCO, TX — May 28, 2026 — Bounteous, an AI services firm, was recognized as Best Agency Partner at the 2026 Loyalty360 Best in Class Awards. This marks the third consecutive year Bounteous has received the honor, reinforcing the company’s leadership in loyalty innovation and customer engagement strategy.

In addition to the agency-level recognition, client partners Wingstop and Tropical Smoothie Café received top honors for their customer loyalty and personalization initiatives as a part of the 2026 Loyalty360 Awards. Wingstop earned the Platinum Award for Personalization & Innovation Strategy, and Tropical Smoothie Café received two Gold Awards for Customer Loyalty Transformation and Corporate Social Responsibility & Loyalty.

The Loyalty360 Awards recognize organizations that are redefining customer engagement through innovative loyalty programs, personalization, and measurable business impact. The continued recognition of Bounteous and their clients reflects a shared commitment to building customer experiences that drive lasting loyalty and growth.

“This recognition reflects the strength of our client partnerships and the meaningful outcomes we’re delivering together,” said Ellen Green, VP Loyalty Strategy at Bounteous. “Winning Best Agency Partner for the third year in a row, alongside the incredible achievements of Wingstop and Tropical Smoothie Café, demonstrates how brands can create deeper customer connections through innovative, customer-centric loyalty strategies.”

The awards also underscore the company’s continued investment in helping enterprises modernize loyalty experiences through data, AI, personalization, and connected digital experiences. By combining strategic expertise with deep technical capabilities, Bounteous helps organizations create scalable loyalty ecosystems that strengthen engagement and long-term brand affinity.

“The Loyalty360 Awards recognize organizations that are advancing customer loyalty through innovation and measurable impact,” said Mark Johnson, CEO of Loyalty360. “Bounteous continues to distinguish itself as a trusted agency partner, while clients like Wingstop and Tropical Smoothie Café showcase how thoughtful loyalty strategies can drive meaningful customer engagement and business results.”

As organizations continue to evolve customer engagement strategies in an increasingly competitive landscape, Bounteous remains focused on building loyalty programs and digital experiences that deliver measurable value, deepen customer relationships, and support long-term transformation.

For more information about the Loyalty360 Awards, visit Loyalty360.org.

About Bounteous

Bounteous is a global AI Services firm where agentic engineering and human experience converge to deliver transformative business outcomes for the enterprise. We help organizations design, build, and scale AI-driven products, platforms, and processes. With more than 5,000 team members worldwide, Bounteous delivers AI that sticks, powering adoption and outcomes that move organizations from experimentation to true transformation. Bounteous is backed by New Mountain Capital, a New York-based growth-oriented investment firm that emphasizes business building.

About Loyalty360

Loyalty360 is the only objective community for customer loyalty, focused on enabling and encouraging dialogue among industry leaders. Through a blend of content, collaboration, and learning opportunities, Loyalty360 has created a network of brands and technology providers representing some of the strongest voices in the customer loyalty industry. Visit loyalty360.org or follow @Loyalty360.