Analytics Implementation

Translating goals into measurable results

Advance your approach to data

Analytics is not about collecting numbers — it is about getting value from your data. From strategy to set-up to analysis, we help you become an insights-driven organization. Our expertise in Adobe Analytics and Google Analytics goes past platforms; we understand the role that websites and mobile applications play in business goals, and bring this perspective to your interaction patterns. By connecting insights to the user journey, we translate data into design, interactions, and functionality, turning measurable actions into conversions.

Data tells a story. Through strategic and customized implementation, we give you the tools to read it, and the experience to go even further.

Solutions

  • Measurement Strategy & Consulting
  • Analytics Audit
  • Analytics Implementation
  • Tag Management
  • Native App Tracking
  • Conversion Optimization
  • Solutions Integration
  • Single-Page Application Tracking
  • eCommerce Tracking
  • Maintenance & Support
  • Reporting & Dashboards

Apply your insights to every level

Data gleaned through Google Analytics and Adobe Analytics identifies issues and opportunities; from there, we create campaigns and connect touchpoints, going beyond the basics so you can think bigger. Using tactics like audience segmentation, single-page attribution tracking, and attribution, we reveal how different types of people interact with various parts of your experience. From this foundation, we use technologies like Data Studio and Tableau to understand how these parts work together. Our findings help create a continuous flow of engagement. For example: audience-specific content in an email can direct the user to a website, which can present a personalized experience that inspires them to take the next step.

Beyond implementation services, we strive to create a community of knowledge. We offer training courses taught by our consultants — people who work in the field every day. Our trainers’ education feeds back into our consulting engagements, helping empower you to create a mature analytics practice.

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