Technical SEO: Understanding the Crawl Before the Walk

November 24, 2020
By Marcia Ingram,
Director, SEO

SEO can seem like this big confusing puzzle, that leaves you guessing on how the pieces fit. Ever wonder how a site is populated in search? What is a spider or a bot? Why do I want search engines to crawl my site? Learn about a few key technical SEO best practices and how to implement or update them on your site. You will walk away understanding a bit more about SEO, to ensure your site reaps the benefits!

Key Takeaways Include: 

  • The importance of a site indexation strategy
  • Problems arising when your site doesn’t get indexed
  • How to create an indexation strategy

Originally presented in May 2020 at Midwest Digital Marketing Conference.