Discount Tire

Transforming a Legacy PoS for Modern Demands

Discount Tire, an independent tire and wheel retailer based in the U.S., launched a new retail experience designed to integrate technology with quick-change tire and wheel services from the comfort of a customer's vehicle in a drive-thru experience.

Using AWS DynamoDB, we revolutionized Discount Tire's outdated Point of Sale system, enhancing transaction efficiency, reducing wait times by 30%, and modernizing inventory management across 1200+ stores.

  • Logistics
  • Cloud & DevOps

Business Issue

Discount Tire faced a critical challenge with its legacy Point of Sale (PoS) system, which was more than 20 years old and unable to keep pace with the modern demands of its growing network of 1,200+ stores. There was a pressing need to revamp their PoS to enhance efficiency, reduce customer wait times, and ensure a seamless transaction process.


Our team embarked on an ambitious project to overhaul the legacy PoS system. We capitalized on AWS DynamoDB’s high-performance NoSQL database service to manage the increased transaction volume effectively. This integration allowed us to modernize transaction handling, as DynamoDB’s scalability supported the efficient processing of 10-15 million product purchase requests per month. We also implemented a new desktop system and developed a mobile solution, leveraging DynamoDB’s capabilities to ensure fast, reliable, and secure transactions.

By utilizing DynamoDB’s real-time processing power, we accelerated inventory stocking by 50%, ensuring timely availability of products to meet consumer demands.


Through these solutions, we delivered remarkable improvements. In-store customer wait times were reduced by 30%, significantly enhancing the shopping experience.

Order processing efficiency increased by 20%, due to the speed and reliability of AWS DynamoDB. The shift to a modern, mobile-centric platform, underpinned by AWS technology, placed Discount Tire at the forefront of retail innovation, ready to meet future demands. In-store customer wait times were reduced by 30%, significantly enhancing the shopping experience.