SMX East - Must-Have Reports For SEMs
Speaker Session
Event Details
This event occurred on Wed, Nov 13, 2019
Samantha Barnes spoke November 13 at SMX East during her session, Must-Have Reports For SEMs.
Samantha discussed how good reports are essential in creating and tuning effective search marketing campaigns. In this session, Samantha Barnes shared her own favorite, lesser-known and specialized reports, showed how to use them, and explained how to create stories with the data to showcase your own efforts.
Speakers
Senior Director, Analytics Platforms
