Solving Marketplace Syndication Challenges with Data Governance

If you are interested in measuring the effectiveness of your marketing dollars, then you are likely familiar with Marketing Mix Modeling (MMM) and Multi-Touch Attribution (MTA) modeling. Need a little refresher?

With so much competition among restaurant brands and growing consumer expectations of seamless digital ordering, offering a strong and clear value proposition is critical. One leading emerging differentiator is mobile payments.   

By 2030, the youngest baby boomers will be eligible for Medicare, ballooning the aged 65 plus population to nearly 70 million.