MarTech Conference - Growing an Enterprise Sales Pipeline by Centralizing Ad Data: Proofpoint Case Study

Speaker Session

Event Details

This event occurred on Wed, Mar 17, 2021

Rahman Zolfaghari, Director, Digital Marketing at Proofpoint, and Michael Bartholow, Director of Marketing and Education at Bounteous, discussed case study details on sophisticating data attribution and leveraging machine learning to double an enterprise sales pipeline.

Watch Replay