Unlocking Machine Learning for Marketers: Harnessing Data to Personalize the Customer Journey

Bounteous' Tyler Norris and Acquia's Eric Fullerton hosted a webinar discussing how marketing teams can harness the power of machine learning to activate data and scale their marketing efforts.

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The webinar covered how to:

• Provide an overview of machine learning models that are most useful to marketers and content creators
• Explain how machine learning can help you intelligently scale your marketing activities to do fewer things with better results
• Dive into specific use cases of how machine learning helps marketers deliver better, more personalized content