Enterprise Content Strategy Workshop
Based on our content training programs with clients in the B2B and B2C spaces, Bounteous is proud to offer training on enterprise content strategy. Our proven co-innovation approach brings together stakeholders and authors across silos to design amazing, sustainable content that drives digital experiences.
In this workshop, attendees dove into the foundation of value-driven content work and how to assess your organization's content maturity, the importance of change management and governance, and how to improve your creative team's speed to market through asset velocity.
This event has happened already
Who Should Attend?
If your role oversees branded content strategy, production, and marketing, this workshop is for you.
Ideal attendees include content and brand leaders at a VP, Director, or GM level who need to work across silos to define and create cohesive content across channels. Creating and defining measurable goals that address both business and audience needs, while reinforcing brand standards and a swift cadence, is a primary activity for attendees – or an activity that attendees want to take on.
Paul McAleer - Group Content Strategy Director, Bounteous