Adobe Summit 2022 - Scale Personalized Experiences With a Solid Data Foundation

Speaker Session
Adobe Experience PlatformAdobe Analytics

Bounteous' Jonathan Weber and Jordan Keddington hosted a session during Adobe Summit where they discussed consolidating data into digestible insights that drive personalized experiences during every customer interaction.

Attendees learned how to help customers achieve success by:

  • Personalizing your customer journey
  • Using data to create meaningful, memorable experiences
  • Attracting the right customers and keeping them coming back
  • Implementing the Real-time Customer Data Platform and Adobe Journey Optimizer to help achieve advanced personalization

 

This event has happened already

Speakers

Jordan Keddington
VP, Digital Strategy
Jonathan Weber
VP, Data Strategy & Activation