Acquia Engage NYC - Composable and Co-Innovation: A Game Changer for Customer Experience

Speaker Session

Event Details

This event occurred on Tue, Mar 21, 2023

Convene, 237 Park Avenue, New York

 

The headless CMS market is projected to reach more than $1.6b by 2027 - less than five years from now. That’s more than 4 times its current value, demonstrating that the rate of change in today’s business environment is unprecedented. Today’s digital leaders are challenged to innovate in order to stay relevant.

Leveraging headless technologies can help solve business and technology problems, but the ad-hoc way it is usually implemented does not work at scale. Today’s businesses must embrace composable architectures to scale and solve agility problems. If the future of content is headless, then the future of business is composable.

During this keynote, Bounteous showcased how teams, regardless of industry, can leverage Acquia and Drupal to deliver simplified, frictionless, customer-centered experiences using a composable architecture. Specifically, they can deliver on brand promises and provide rich data and insights for continuous experience enhancement. 

Key Takeaways:

  • Why headless or composable architectures enabled by Acquia are helpful for both business agility and delivering better customer experiences.
  • What an “orchestration layer” is and why it is important to the success of a composable platform.
  • How data and insights from your composable experiences can help you achieve a state of “digital flow” that will continuously drive your experiences forward. 


Speakers

Le_Rhone Walker
VP Technology, Healthcare
Max Gale
Senior Director, Business Development
Scott Weston
Senior Director, Drupal Engineering