Adobe Summit Webinar Series: Real-Time Personalization with a Customer Data Platform and Marketing Automation Strategy
This event is part of the Bounteous' WTF (What's That For) webinar series in preparation for Adobe Summit. View more details on the entire program, and enter to win a giveaway, at Adobe Summit Experience!
The second webinar in Bounteous' WTF (What's That For) event series, focuses on the benefits of utilizing a Real-time Customer Data Platform (RTCDP) via Adobe Experience Platform (AEP), and how to choose the right Marketing Automation tool for your organization.
Here to answer your pressing questions, join our team of experts as they discuss using real-time data with campaign journey orchestration enabling you to transform your digital experience for consumers.
During this webinar you will learn:
- The value of a CDP and how it creates a secure future-proof approach to customer data that empowers and converts.
- The importance of choosing the right marketing automation tool like Adobe Campaign and/or Marketo Engage for your digital success.
- How Cross Channel CDP and multi-touch campaigns at scale create digital experiences that support your business objectives and increase ROI.