Forrester's Technology & Innovation North America - Enhancing DTC Patient Journeys With Cloud AI

Speaker Session

Event Details

This event occurred on Wed, Nov 3, 2021

How do experts apply creative innovations in highly-regulated verticals? To deliver D2C experiences, MedImpact is optimizing patient journeys and removing process frictions with advanced cloud ML applications, while upholding data privacy and industry regulations. During Forrester's Technology & Innovation North America attendees learned from MedImpact and co-innovation partner Bounteous as they discussed how an innovation framework led to the launch of several advanced tools that deliver delightful customer experiences to internal and external users.

Watch Replay


  • Michael Bartholow, Director of Marketing & Education at Bounteous
  • Rizwan Patel, Principal, Innovation at MedImpact