Webinar - Best Practices in Experience-Driven Commerce from Adobe and TiVo
This event occurred on Wed, May 1, 2019
Today's shoppers are more sophisticated and demanding. They have access to almost endless information, embrace multiple technologies during their brand interactions, and expect flawless experiences across every touchpoint. To serve customers' needs, leading brands like TiVo have refactored their commerce strategies, focusing on agility, continuous innovation, and omnichannel excellence.
The answer? Adobe has delivered experience-driven commerce for Magento to help make every moment personal and every experience shoppable.
Errol Denger (Director of Strategy and Product Marketing, Experience-Driven Commerce, Adobe), Marc Infield (VP, Digital Experience Platforms, Bounteous), and Ted Malone (VP of Consumer Products & Services, TiVo) presented during Adobe's Customer Experience Virtual Forum. During their presentation they discussed:
- How TiVo and other leading brands deliver best-in-class commerce experiences,
- How to create and execute your own experience-driven commerce strategy,
- And Adobe's experience-driven commerce offerings.